Saturday, September 12, 2009

Pricing Jewelry

An excellent article I agree with about Pricing Jewelry. Check it out.

I see far too many home based jewelry creators pricing their jewelry way to low, however on the other hand I have observed jewelry poorly crafted, and cheapish way over priced.

"People associate quality with price."
Dr. David Weiman, marketing director of Lapidary Journal Jewelry Artist magazine for more than 20 years, shares strategies and techniques for boosting your sales of handcrafted artisan jewelry!

1 comment:

Engagement Rings said...

Well said! Some jewelers simply lower their rates to increase sales. This strategy has bought don sales for many jewelery designers.